SMS Campaigns Overview

SMS campaigns (also known as Booster Shots) are the fastest way to generate consultations and sales.

SMS blasts can also be massively profitable.

We have case studies ranging from clients making $5000 all the way up to $80,000+ from one campaign.

The best part is, you don’t have to spend any money on ads, as all appointments are generated through your existing customer database.

How SMS Campaigns Work

There are people in your database who are ready to buy right now, but either:

• Haven’t been in for a long time/have forgotten about you

• Aren’t aware of your latest procedures

• Are interested in coming but need a little “push” to get them to act

The goal is to get these people into your office for a consultation so you can learn about their problems and present a solution.

Who Can You Send Texts To?

There are 3 main audiences you can include in SMS Blasts:

1. Your Entire Database

This is best for when you have an offer applicable to everyone on your list. i.e., you have a new machine and want to introduce it to your entire client base.

2. Your "Recycle List"

Your Recycle List is a column in your sales pipeline where leads go when they have “gone cold” and stopped responding.

Just because these leads stopped responding doesn’t mean they are lost forever.

People get busy, and situations change. Using SMS, we can re-market to them with new offers.

This is how you “squeeze the juice” out of your marketing spend to maximize ROI.

NOTE: We include your recycle list when we send an SMS Blast to your entire database.

3. A Segmented List

Some offers you only want to send to a select group of people.

For example, you may have a segment of your audience who is not actively coming in for injectables.

Using our SMS system, you can send these people an offer for Botox.

Another example: you send a membership welcome offer to people who are not actively enrolled in your monthly membership program.

Ask our Marketing Coaches how to send an SMS Blast to a segmented list.

How Often Can You Run SMS Campaigns?

We recommend running these campaigns every 30-60 days. A great strategy is to launch an SMS Blast whenever you launch a new META ad.